Actually, Fairphone has come some way in terms of freedom: the Qualcomm SoC that's in the second product may even be supportable by Free Software. Meanwhile, Luke's Tesla would have to be personalised to stand out where I live. :-)
i like what fairphone are attempting - providing people with the means to repair their own devices. it's a pity that they haven't really thought it through properly: if they had, they would have made the parts *properly* modular - i.e. in ESD-protective robust and independent cases such that either a 4-year-old or an 80-year-old could swap out parts in a few seconds.... *safely*.
and i won't be buying a tesla, i will be making my own hybrid - including designing the engine (@ 40% more fuel-efficient than existing 2-stroke and 4-stroke engines, by using "detonation" i.e. over1800F combustion temperature) - and including *reversing* the size of the hydrocarbon engine vs electrical engine: a 6kW hydrocarbon engine along-side a 12kW (20kW peak, going into over-temperature) electrical engine.
the over-temperature characteristics are now permitted in Europe under EU vehicle category L7E [heavy quadricycle] for up to 30 seconds of "boost power" at up to 25kW so that the vehicle may accelerate at the same rate as other, more powerful (yet heavier) vehicles.
long story - been working on a design of ultra-efficient vehicle for several years.
l.